CALHOUN, Ga. October 25, 2021 – Throughout history, rivers have driven the evolution of urban development. Some of the oldest cities were built near these waterways for transportation, energy and trade. Today, rivers create opportunities for recreation and bring people together. River influence on cities inspired Mohawk Group’s Best of NeoCon Gold-winning product collection, Urban Shores.
“As part of The Waterways Project, the collection fosters a symbiotic relationship with rivers and interior spaces by encouraging respect for and protection of our water ecosystems,” said Jackie Dettmar, Mohawk Group’s vice president of marketing, design and product development.
Mohawk Group’s Pattern Perfect tufting technology brings these biophilic patterns to life through precision color placement with exceptional definition and clarity.
Pattern Perfect brings depth, warmth and tactility and delivers exceptional definition and color clarity to any hospitality project.
Urban Shores features two running line styles:
- Drifting Current: Rich with depth and dimensionality, Drifting Current is a contemporary organic pattern with soft linear undertones that create a sense of flow.
- Floating Forms: Floating Forms presents refined layers of gridding and linearity, as color and pattern gently emerge and submerge across a calm surface.
In addition to these running line patterns, the Urban Shores collection also provides 13 more designs available for only 250 SY through Mohawk Group’s Personal Studio™ platform.
For more details on Urban Shores, visit mohawkgroup.com.
About Mohawk Group
As the world’s leading producer and distributor of quality commercial flooring, Mohawk Group believes that better floor coverings emerge from better design, innovation, sustainability, project solutions and operational excellence. Mohawk Group addresses the unique challenges and opportunities in contract interiors with a comprehensive carpet and hard surface portfolio of all types and price points. As the commercial division of Mohawk Industries, the company has a heritage of craftsmanship that spans more than 130 years. To learn more about our full line of flooring products, please visit MohawkGroup.com.
