Shaw Contract Launches Newest Innovation - BottleFloor a Hybrid flooring product offers a unique sustainability story and exceptional performance 

Cartersville, Ga., March 9, 2023 – BottleFloor, from commercial flooring leader Shaw Contract, is an innovative new hybrid flooring collection made from post-consumer recycled PET bottles. The BottleFloor collection is crafted from post-consumer recycled PET bottles, with an average of 62 bottles used per square yard of PVC-free flooring.  

BottleFloor illustrates Shaw Contract’s commitment to the circular economy, with the company practicing a regenerative, closed-loop approach for a more sustainable production process. The new offering is the first collection from Shaw Contract to launch on its ReWorx™ hybrid flooring platform, made primarily of recycled PET. At the end of their useful life, ReWorx products can be easily recycled through Shaw's re[TURN]® reclamation program.

“This product provides customers with a PVC-free solution that helps meet their sustainability goals while offering the benefits of both hard and soft surface flooring,” explained Jeff West, vice president of marketing at Shaw Contract. “By using recycled PET bottles, BottleFloor helps address one of the most pressing environmental issues of our time, the plastic waste stream, further highlighting Shaw Contract's ongoing commitment to a circular economy and our People Together, Planet Forever sustainability pledge."             

Combining the best of both worlds, BottleFloor offers the durability of a hard surface with the comfort of a soft surface. The collection is comprised of two styles: Stitched and Felted. Stitched has a subtle striation of color running throughout and is offered in 9 colors, while Felted provides a distinctive and contemporary visual in 16 colorways. Both styles are offered in a 12-inch by 48-inch plank format.  

BottleFloor’s construction ensures enhanced dimensional stability and indentation resistance. In addition, the product is stain- and slip-resistant and can withstand heavy static and rolling loads, making it an ideal choice for high-traffic office environments and education settings.  

For more information on Shaw Contract and BottleFloor, please visit shawcontract.com/bottlefloor 

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About Shaw Contract  

Shaw Contract is a commercial flooring brand within Shaw Industries Group. Shaw Contract supplies broadloom carpet, carpet tile, rugs, engineered hardwoods and resilient flooring to commercial markets worldwide. Headquartered in Cartersville, Ga., we aim to create products and solutions that positively impact people and the planet. Learn more about us and our sustainability pledge, People Together, Planet Forever, at shawcontract.com. 

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