DALTON, Ga., January 27, 2023 — Mohawk Group has debuted the latest addition to the commercial flooring manufacturer’s soft surface portfolio – SwitchCode. This new modular collection was inspired by the dits and dahs – or dots and dashes – of Morse code. Designed with education interiors in mind, words including learn, dream, teach and uplift were translated, randomized and reimagined as the primary visual for the collection’s 24" x 24" carpet tile styles. These concepts and the designs they inspired, whether communicated verbally or visually, evoke academic and creative achievement while also helping to stimulate the imagination.
“SwitchCode gives designers of all segments – education in particular – new options to switch up their flooring specifications with vibrant coordinated palettes and near endless personalization options through color, installation method, and beyond,” said Elizabeth Bonner, design director for education and government at Mohawk Group. “Whether it’s an elementary school classroom or a student lounge in higher ed, SwitchCode provides a fresh and visually impactful opportunity to relay a brand story and school pride from the floor up.”
Morse code is an electronic communication language that has been used since the 1840s, and served as the blueprint for SwitchCode’s yarn creel map. Four coordinating styles in the collection were curated to help facility managers and end users to easily reinforce branding by bringing in popular color combinations. Prosigns presents a series of intermittent lines with a color line of warm and cool neutrals. Companion style Prosigns Tint introduces accents from a palette inspired by the colors most often connected to schools, colleges and universities. Umpteen and Umpteen Tone take the coordinating styles to the next level, integrating a geometric design for a slight visual twist.
Incorporating an organization’s colors into its carpet selections is easy and efficient with Mohawk Group’s Personal Studio tool. With low order minimums, an extensive selection of yarn colors, and instant results, users can quickly integrate their own brand and style with Prosign, Prosign Tint, Umpteen and Umpteen Tone.
In addition to designs that inspire and support end users in spaces for learning, SwitchCode features innovative product constructions and a system of enhancements to deliver high-performance modular carpet for demanding environments. Incorporating advanced materials and patent engineering with ColorStrand fiber and EcoFlex Matrix carpet tile backing, this durable soft flooring system extends the investment of money and labor, providing years of value, performance and design. The modular carpet platform offers the right combination of technologies to address the most common flooring issues in challenging environments. SwitchCode offers simplified floor preparation and installation, reduces environmental impact, greatly minimizes sub-floor moisture concerns, and is easier to ship and handle.
As part of The Climate Pledge commitment, Mohawk Group remains steadfast in achieving Net Zero carbon emissions by 2040 through the manufacturer’s Beyond Carbon Neutral program. Like all of Mohawk Group’s nylon carpet tile collections, SwitchCode provides a net-positive impact in both carbon and water. The soft surface platform ensures responsible manufacturing processes through its Living Product Challenge petal certification and other relevant third-party sustainability designations.
To explore the SwitchCode modular carpet collection, visit www.MohawkGroup.com/Education.
